The Ledger

Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.

clear all ✕

why aren't all 11 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable

Insight
Launch to cold markets first because they give more honest feedback
“I really don't bring any company or product to warm market first. I like to go to the cold market because frankly, they're just more honest.”
Chris Baden Sep 7, 2021 ▶ 2:21 FlowChat Goes From $0 to $40k MRR in 4 Months Using 1 Tactic
Assertion Supported
FlowChat lets users scrape and import member lists from Facebook groups
“Any like Facebook group that your Facebook profile is a part of you can go and import that member list, or if there's any post comment or Facebook.”
Chris Baden Sep 7, 2021 ▶ 8:57 FlowChat Goes From $0 to $40k MRR in 4 Months Using 1 Tactic
Insight
Selling million-dollar products takes the same effort as cheap ones
“You can spend, you know, X amount of time selling a thousand dollar thing, or you can spend X amount of time selling a 100,000 or million dollar thing. It's like, just freaking go for the bigger thing sooner.”
Chris Baden Sep 7, 2021 ▶ 15:05 FlowChat Goes From $0 to $40k MRR in 4 Months Using 1 Tactic
Assertion Not checkable as stated
Baden: FlowChat did over $35k in April and $260k year-to-date
“In April, we did just over 35,000 in sales and a year to date. We just passed a 260,000 in sales so far.”
Chris Baden Sep 7, 2021 ▶ 1:54 FlowChat Goes From $0 to $40k MRR in 4 Months Using 1 Tactic
Assertion Not checkable as stated
FlowChat Books 10+ Calls Weekly Per Profile with 20% Close Rate
“Yeah, so we're booking about 10 plus qualified sales calls per week per profile. We're currently using two profiles. And so, so that's, those are the numbers. And then we've, yeah, I mean closing, you know, 20% ish.”
Chris Baden Sep 7, 2021 ▶ 2:51 FlowChat Goes From $0 to $40k MRR in 4 Months Using 1 Tactic
Assertion Not checkable as stated
FlowChat reached $40,216 in monthly recurring revenue
“Like our current MRR is just over 40,000. 40,216 as of right now, like per Stripe.”
Chris Baden Sep 7, 2021 ▶ 3:48 FlowChat Goes From $0 to $40k MRR in 4 Months Using 1 Tactic
Disclosure
FlowChat did over $105,000 in sales last month
“Last month alone, we did just over a 105,000 in sales.”
Chris Baden Sep 7, 2021 ▶ 5:09 FlowChat Goes From $0 to $40k MRR in 4 Months Using 1 Tactic
Disclosure
41% of FlowChat's monthly revenue came from direct referrals
“41% of that revenue actually came from some type of referral direct referral.”
Chris Baden Sep 7, 2021 ▶ 5:13 FlowChat Goes From $0 to $40k MRR in 4 Months Using 1 Tactic
Assertion Not checkable as stated
FlowChat currently operates at a 41% EBITDA margin
“We're currently at like 41% EBITDA.”
Chris Baden Sep 7, 2021 ▶ 7:31 FlowChat Goes From $0 to $40k MRR in 4 Months Using 1 Tactic
Assertion Not checkable as stated
Baden: FlowChat currently has 246 customers
“We currently have 246.”
Chris Baden Sep 7, 2021 ▶ 3:11 FlowChat Goes From $0 to $40k MRR in 4 Months Using 1 Tactic
Disclosure
Baden: FlowChat Predecessor Agency Generated $400,000 to $500,000 Annually
“The agency was doing, doing around like 405 100,000 a year.”
Chris Baden Sep 7, 2021 ▶ 11:09 FlowChat Goes From $0 to $40k MRR in 4 Months Using 1 Tactic
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