The Ledger

Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.

clear all ✕

why aren't all 16 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable

Prediction Didn’t hold up
Svizovich: Referizer Will Go Public Within Five Years
“A hundred employees to get a rich financial freedom in five years when you go public.”
Andre Svizovich Sep 1, 2021 ▶ 17:22 Local Marketing SaaS 2x Last 4 Months, Breaks $3m ARR and 1200 Customers
Assertion Not checkable as stated
Svizovich: Referizer Reduced Churn and Rebounded to Record Revenue in Four Months
“Quite frankly, we didn't have any additional churn quite. We reduced the churn and the revenue came back to all that high four months later.”
Andre Svizovich Sep 1, 2021 ▶ 2:33 Local Marketing SaaS 2x Last 4 Months, Breaks $3m ARR and 1200 Customers
Disclosure
Svizovich: Referizer Bypasses Resumes for Weekly Group Orientation Webinars
“We don't accept the resumes or forms. We just set company orientation once a week. And 50, sometimes 200 people join that orientation.”
Andre Svizovich Sep 1, 2021 ▶ 10:24 Local Marketing SaaS 2x Last 4 Months, Breaks $3m ARR and 1200 Customers
Disclosure
Svizovich: Referizer Pays Setters $40–$50 Per Demo Plus $50–$100 Per Sale
“You'll make 50 dollars per attended demo. If you become master appointment setter, you'll make, ah, sorry, start for 40 and get to go to 50. And then when the sale happen, you'll start with 50 dollars per sale, go to hundred dollars per sale.”
Andre Svizovich Sep 1, 2021 ▶ 11:26 Local Marketing SaaS 2x Last 4 Months, Breaks $3m ARR and 1200 Customers
Assertion Partly supported
Svizovich: Referizer Bootstrapped Until Taking SBA Funding
“We bootstrapped all the way until the last five months when we started getting money from SBA, started getting money from free money from government, like everybody does, right?”
Andre Svizovich Sep 1, 2021 ▶ 14:23 Local Marketing SaaS 2x Last 4 Months, Breaks $3m ARR and 1200 Customers
Assertion Not checkable as stated
Referizer Reaches 1,240 Paying Customers and 13,000 Freemium Users
“Currently, we just passed 1200 paying clients. We have over, over 13,000 freemium clients. They're using our system and free features, but about 1240 paying clients.”
Andre Svizovich Sep 1, 2021 ▶ 2:51 Local Marketing SaaS 2x Last 4 Months, Breaks $3m ARR and 1200 Customers
Assertion Not checkable as stated
Referizer Generates $229,000 in Monthly Recurring Revenue
“229,000.”
Andre Svizovich Sep 1, 2021 ▶ 3:34 Local Marketing SaaS 2x Last 4 Months, Breaks $3m ARR and 1200 Customers
Assertion Not checkable as stated
Referizer Adds $25K Monthly From $20 Price Increase With Zero Churn
“We first increase our monthly By 20 bucks. So that brought another 25,000 dollars without any additional churn.”
Andre Svizovich Sep 1, 2021 ▶ 3:56 Local Marketing SaaS 2x Last 4 Months, Breaks $3m ARR and 1200 Customers
Assertion Not checkable as stated
Referizer Adds $20K Upselling $1,200 White-Glove Agency Services
“Second we added services, agency services, their premium white gloves services that people are buying, and it's about 1200 dollars per customer instead of 200 dollars per customer. So we added about another 20,000 dollars there.”
Andre Svizovich Sep 1, 2021 ▶ 4:05 Local Marketing SaaS 2x Last 4 Months, Breaks $3m ARR and 1200 Customers
Assertion Not checkable as stated
Referizer Uses an Outsourced Remote Call Center of Around 30 People
“It's outsourced call center working from home. We have about 30 people. Now in it.”
Andre Svizovich Sep 1, 2021 ▶ 4:55 Local Marketing SaaS 2x Last 4 Months, Breaks $3m ARR and 1200 Customers
Assertion Supported
Svizovich: MindBody Has 60,000 to 80,000 Clients
“MindBody, he has 60 to 80,000 clients.”
Andre Svizovich Sep 1, 2021 ▶ 5:22 Local Marketing SaaS 2x Last 4 Months, Breaks $3m ARR and 1200 Customers
Assertion Not checkable as stated
Svizovich: Referizer Pays Roughly $50,000 Monthly for 30 Call Center Reps
“That's tough questions. I don't do payroll anymore, but I can give you a close estimate. It's about 48, nine, about 50,000 dollars.”
Andre Svizovich Sep 1, 2021 ▶ 13:57 Local Marketing SaaS 2x Last 4 Months, Breaks $3m ARR and 1200 Customers
Disclosure
Svizovich: Referizer Is Burning About $22,000 Per Month
“So we are burning about 22,000 a month.”
Andre Svizovich Sep 1, 2021 ▶ 14:45 Local Marketing SaaS 2x Last 4 Months, Breaks $3m ARR and 1200 Customers
Disclosure
Svizovich: Referizer Pays Support Reps Incentives to Refer Leads to Closers
“Plus there's incentive for our A support team where we give them a financial incentive to introduce this to the closer who's going to sell them on a full feature.”
Andre Svizovich Sep 1, 2021 ▶ 16:00 Local Marketing SaaS 2x Last 4 Months, Breaks $3m ARR and 1200 Customers
Disclosure
Referizer Hires Eight Support Reps for Instant, Unscheduled Customer Calls
“And then we reduced the churn. We literally hired eight more people in customer support to make sure that we are available At the moment, they need us without scheduling upfront.”
Andre Svizovich Sep 1, 2021 ▶ 4:21 Local Marketing SaaS 2x Last 4 Months, Breaks $3m ARR and 1200 Customers
Assertion Not checkable as stated
Referizer Employs 46 Full-Time Staff Excluding Outsourced Call Center Dialers
“In Referizer, we, if we exclude the call center and dialers, we have 46 people full-time.”
Andre Svizovich Sep 1, 2021 ▶ 4:40 Local Marketing SaaS 2x Last 4 Months, Breaks $3m ARR and 1200 Customers
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