The Ledger

Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.

clear all ✕

why aren't all 5 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable

Assertion Supported
Hartert: JotForm developed first drag-and-drop SaaS interface for forms
“What we developed was the very first drag and drop interface as a SAS product where somebody could just literally say, I want these fields.”
Steve Hartert Mar 27, 2018 ▶ 1:38 976 How JotForm Passed 3m Users, $45m in ARR Without Raising Capital
Assertion Supported
Hartert: Jotform plans range from $39/mo to $7,200/yr enterprise base
“They go anywhere high as 99 dollars a month, the 39 dollars a month for our bronze plans. And if they want to move up to our enterprise plans, again, there's a minimum of five users on that. And that starts it's about 70 to 7200 dollars a year for that without…”
Steve Hartert Jul 23, 2022 ▶ 6:35 PLG Playbook: How Jotform hit 10m Users, Targeting 5% Free to Paid, Min $19/mo Price Point, Bootstrapped
Assertion Supported
Hartert: Jotform Has Never Taken a Dime of Investor Money
“We're bootstrapped. We're, we've never taken a dime of any investor money anywhere.”
Steve Hartert Jul 23, 2022 ▶ 2:53 PLG Playbook: How Jotform hit 10m Users, Targeting 5% Free to Paid, Min $19/mo Price Point, Bootstrapped
Assertion Supported
Hartert: JotForm has never taken any outside investor money
“We've been a bootstrap company since day one. We've never taken one dime. Still today. Still today. We've never taken one dime of any investor money.”
Steve Hartert Mar 27, 2018 ▶ 2:50 976 How JotForm Passed 3m Users, $45m in ARR Without Raising Capital
Assertion Supported
Hartert: Jotform Headcount Is Closing In on 400 Employees
“I think if you looked at the head count, I'm going to say I was, I'm probably in the first 50 employees that were hired for the company. So I've seen this grow from, you know, from where we were to we were closing in on 400 employees now.”
Steve Hartert Jul 23, 2022 ▶ 1:50 PLG Playbook: How Jotform hit 10m Users, Targeting 5% Free to Paid, Min $19/mo Price Point, Bootstrapped
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