The Ledger
Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.
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Berry: ConvertKit is far ahead of Mailchimp's eight-year growth curve
“When I look at the curve that I'm on with ConvertKit, and if, and the curve that MailChimp did, if we were to overlay those two, ConvertKit is far ahead. Like if we put the start date of the two of them, ConvertKit is far ahead on that curve than MailChimp was…”
ConvertKit's first eight years of revenue grew faster than Mailchimp's
“When I look at the curve that I'm on with ConvertKit, and if, and the curve that MailChimp did, if we were to overlay those two, ConvertKit is far ahead. Like if we put the start date of the two of them, ConvertKit is far ahead on that curve than MailChimp was…”
ConvertKit reached $25 million in annual recurring revenue
“Yeah, so we're at twenty five million ARR right now.”
ConvertKit Passed $1B in Aggregated Creator Earnings by January 2021
“January of this year, we passed a billion dollars earned by creators on ConvertKit or, Through, like, other platforms.”
Dunn: ConvertKit only worked out once Nathan Barry went all in
“I mean, he was at the same point with ConvertKit where he was splitting his time. And when he went all in on ConvertKit, that's when everything started to work out.”
ConvertKit grew from $2,000 to $100,000 MRR in 12 months
“So January, 2016, the previous 12 months, we'd grown from 2000 in MRR to a 100,000 in MRR.”
ConvertKit reached 250,000 active users
“But like now for ConvertKit, it's like, oh, we have 250,000 users.”
ConvertKit grew monthly recurring revenue from $2K to $100K in 12 months
“So January, 2016, the previous 12 months, we'd grown from 2000 in MRR to a 100,000 in MRR.”
ConvertKit has reached a milestone of 250,000 total users
“But like, now for ConvertKit, it's like, oh, we have 250,000 users, and so let's just tell them to use this new thing.”
Barry: ConvertKit will generate $3.5M to $4M in 2016 revenue
“I tend to focus on the monthly numbers, but it's going to be, you know, three and a half, four million.”
Barry: ConvertKit ARPU is $48 with 65% on $29 plan
“So we're at about 48 dollars in average revenue per user. So about 65% of our customers are on that 29 dollar a month plan.”