Hartert: JotForm paid customers average a three-year lifetime
Steve Hartert · 976 How JotForm Passed 3m Users, $45m in ARR Without Raising Capital · Mar 27, 2018 · at 10:57
Steve Hartert, CMO of JotForm, discusses user retention metrics and lifetime value (LTV) with Nathan Latka.
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“According to our measurements, we have an average of right around three years with a paid customer.”
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