Luna generated over $880K from her signature course in year one
Kimra Luna · Art of Your First Six Figure Launch with Kimra Luna · Jan 24, 2016 · at 2:03
Entrepreneur Kimra Luna discusses the financial performance of her flagship digital course 'Be True Brand You' during an interview on Nathan Latka's podcast.
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“In my first year in business, I was able to sell over 880,000 dollars in sales with that program alone.”
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Luna generated $750,000 in sales during a single February course launch
“In my launch, my most recent launch in February, I made, that was, I made 750,000 dollars in sales during that launch.”
Luna strictly shuts down any Facebook ad exceeding a $2 conversion cost
“If any ad would go over two dollars a conversion, I actually, I would turn the ad off and then put a new one up. I would adjust like change the graphic or change the copy.”
Luna emailed her list four times on launch day, generating 200 sign-ups
“I emailed my list actually four times that day. And ended up getting 200 people signed up on the last day.”
Luna generated $1M in six months following her first year in business
“Six months after that, I've been able to generate about a million dollars total revenue from either sales for my program and some JV ventures that I've done.”