Prediction certainty 3/5 debate potential 2/5

Dimitrov: Dark mode browser extensions will stay trendy for five years

Stanislav Dimitrov · NightEye App Lands 2500 Customers Using Unique SEO Fiverr Writing Stratetgy · Sep 13, 2020 · at 4:10

Stanislav Dimitrov, co-founder of NightEye, discusses the team's market assumptions when pricing their lifetime software license.

0:00 / 0:13exact quote · 13.3s
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“And then we went for exactly calculating, like we think that the browser extension that enables dark mode should be trendy, let's say for about five years.”

quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →

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Insight
Dimitrov: Consumers pay for Spotify but refuse to pay for extensions
“People are not really used to paying for extensions. And yeah, it's quite strange because they would pay like nine dollars for Spotify per month, but nine dollars for dark mode, unacceptable.”
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Insight
Dimitrov: Written blog posts outranked automated landing pages for NightEye
“Essentially writing the blog post and posting it just outranked everything else. The automatic stuff, it didn't work for us.”
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Disclosure
Dimitrov buys bulk SEO articles on Fiverr for $4 to $5 each
“It really depends on the writer, but currently I'm buying both. So basically I'm buying 25, 50 or a hundred articles and it's around five, four dollars, something like that.”
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Opinion
Dimitrov: Stopped using Yoast because it offers little value
“No, I stopped using Yoast. I mean, I've been doing that for quite a bit now, so I don't see that much of a value.”
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Assertion Not checkable as stated
Dimitrov: NightEye Has 4,500 Paying Customers and 100,000 Total Users
“Currently we have around 4500 customers and we have around 100,000 users.”
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Assertion Not checkable as stated
Dimitrov: 60% of NightEye Customers Choose Annual Over Lifetime License
“Well, approximately 60% go for the nine year for the nine dollar and the rest go for the purchase, for the lifetime purchase.”
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