Victoria Dubin, founder of Viewst, discusses the technical limitations of generative AI for creative ad production in December 2022.
Disclosure
Dubin: Viewst Turned Down a $20M Cash-and-Equity Acquisition Offer
“It's not, it wasn't like 12 twenty million, like cash upfront. So it was partially cash and partially like equity in the new company, like actually unicorn.”
Insight
Dubin advises SaaS founders to use AppSumo for early user feedback
“Probably not, but you know, I would advise other SaaS founders to try AppSumo because you know, this is probably the easiest way and a low hanging fruit to talk to your audience.”
Assertion Not checkable as stated
Dubin: Viewst Grew Revenue 76% Month-Over-Month for Six Months
“In revenue, we have grown, like, 76% months over months over the last six months.”
Disclosure
Dubin: Viewst will stay lean like Basecamp and hire 2-3 engineers
“Okay, so, you know, I, I'm very inspired with the case of Basecamp, so I don't want to grow a really huge team, but I understand that I need to hire, like, several more engineers, maybe two to three, and anyway, we got to the point where we found our product m…”
Assertion Not checkable as stated
Dubin: Viewst has zero marketing budget and purely organic growth
“We have zero marketing budget. So all our growth is organic, but you know, we need to start testing some hypothesis and maybe to hire like some junior sales.”
Disclosure
Viewst targets customers spending $25k to $30k daily on media
“Most of our customers are either like big brands or performance marketing managers, but they have one thing in common. So they're like media budgets start from like 25, 30,000 dollars daily.”