Assertion certainty 4/5 debate potential 2/5

Regan Hillyer generated $140,000 cash and $128,000 profit in February 2016

Regan Hillyer · The Clever Way This 26 Year Old Is Making $128k/mo PROFIT with Regan Hillyer Episode 236 · Apr 15, 2016 · at 2:08

Digital entrepreneur Regan Hillyer discusses her online coaching and education business's monthly financial metrics with Nathan Latka.

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“So last month it was a 140 K in cash received and it was a 128 of that was profit.”

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Assertion Not checkable as stated
Regan Hillyer claims a 70% click-through rate on non-promotional emails
“It's sitting around 70% roughly.”
Regan Hillyer Apr 15, 2016 ▶ 15:28 The Clever Way This 26 Year Old Is Making $128k/mo PROFIT with Regan Hillyer Episode 236
Disclosure
Regan Hillyer reports 10% to 11% membership churn over six months
“Look, we've only had it running for six months now, so I don't have an accurate number over 12 months, but at the moment we have roughly 10 to 11% drop off over that period of time.”
Regan Hillyer Apr 15, 2016 ▶ 10:52 The Clever Way This 26 Year Old Is Making $128k/mo PROFIT with Regan Hillyer Episode 236
Assertion Not checkable as stated
Regan Hillyer claims her email list averages a 45% open rate
“Yeah, look, it's sitting probably around 45% at the moment, just in terms of the open rate.”
Regan Hillyer Apr 15, 2016 ▶ 14:59 The Clever Way This 26 Year Old Is Making $128k/mo PROFIT with Regan Hillyer Episode 236
Disclosure
Regan Hillyer charges $30,000 upfront or $10,000 monthly for one-on-one coaching
“So one paid in full for three months, which was around 30 K and then two payment plans were coming through for 10 K for the month.”
Regan Hillyer Apr 15, 2016 ▶ 5:36 The Clever Way This 26 Year Old Is Making $128k/mo PROFIT with Regan Hillyer Episode 236
Assertion Not checkable as stated
Regan Hillyer breaks down her $140,000 February 2016 revenue streams
“So for example, for the low end membership site, that was around 20 K. There was a five week online program, which was total 20 K. There was a two day live event, which was 10 K. Another online program, 20, a live mastermind, mastermind, which is 20, and then …”
Regan Hillyer Apr 15, 2016 ▶ 3:15 The Clever Way This 26 Year Old Is Making $128k/mo PROFIT with Regan Hillyer Episode 236
Disclosure
Regan Hillyer charges $10,000 for a three-day Bali mastermind event
“In terms of if it's paid in full, it's 10 K paid in full, or it's 11 K on a plan. And there's a, you know, there's various different payment options around that. They basically get three months, three days coming into the mastermind in Bali. It's all expenses …”
Regan Hillyer Apr 15, 2016 ▶ 6:56 The Clever Way This 26 Year Old Is Making $128k/mo PROFIT with Regan Hillyer Episode 236
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