Darren Guccione, co-founder and CEO of cybersecurity firm Keeper Security, discusses customer retention and subscription pricing models.
0:00 / 0:13exact quote · 13.4s
720p mp4 · rendered on demand · StarZero watermark
“On the consumer side, our churn is right around eight percent. No, so we charge annual recurring subscription. So we do not do monthly subscription plans. We only do annual. So we have about a 90 to 92%, you know, retention.”
quote is from the automated transcript, cleaned for reading:
filler sounds and stutters are removed, nothing is rephrased. names can be misheard
(the analysis reads context, assessments check outside sources). how →
More from Darren Guccione
AssertionNot checkable as stated
Guccione: Keeper Security has over 15 million global users
“We've got over fifteen million people globally using our application.”
Darren GuccioneSep 15, 2019▶ 1:351513 KeeperSecurity is Profitable, Churning 8-10% of Revenue Annually
AssertionNot checkable as stated
Guccione: Over 50% of new Keeper B2B accounts expand within six months
“It would be, I'll say it's over 50%. Of the accounts that you sign up will start expanding, adding more employees to the platform or buying additional services.”
Darren GuccioneSep 15, 2019▶ 12:451513 KeeperSecurity is Profitable, Churning 8-10% of Revenue Annually
AssertionNot checkable as stated
Guccione: Keeper Security amassed several thousand business customers in two years
“We began selling the business product about two years ago and have amassed, you know thousands, just several thousand over the past couple of years.”
Darren GuccioneSep 15, 2019▶ 1:431513 KeeperSecurity is Profitable, Churning 8-10% of Revenue Annually
“In the past couple of years, we've, Really almost quintupled the size of our business. We were roughly 35 people, and we decided to launch our B to B and enterprise business, and that has really driven a lot of the growth”
Darren GuccioneSep 15, 2019▶ 7:071513 KeeperSecurity is Profitable, Churning 8-10% of Revenue Annually
Disclosure
Guccione: Keeper Security is fully bootstrapped with no outside investment
“Yeah, we haven't raised any outside investment capital yet, so this was bootstrapped, and I seed funded the company”
Darren GuccioneSep 15, 2019▶ 8:031513 KeeperSecurity is Profitable, Churning 8-10% of Revenue Annually
AssertionNot checkable as stated
Guccione: Keeper Security generates high profit margins
“No, no, we're we make Really high profits. Yeah. We're a profitable business.”
Darren GuccioneSep 15, 2019▶ 8:201513 KeeperSecurity is Profitable, Churning 8-10% of Revenue Annually
Made with StarZero
Turn any episode into a week of clips.
This entire site, over 2,600 episodes transcribed, diarized, checked and made playable,
runs on the StarZero media pipeline. Drop in your own episode and the podcast clipper finds the
moments worth sharing, cuts them, captions them, and reframes them for every feed.
We use essential cookies to make the site work. With your permission we
also use analytics cookies (Google Analytics and Mixpanel) to understand
usage and improve StarZero. See our Cookie Policy.