Assertion certainty 4/5 debate potential 1/5

Duke: Buttondown has roughly 250 to 260 paying customers

Justin Duke · ButtonDown Email Is Niche Mailchimp, Hits $5k in MRR · Aug 23, 2020 · at 12:09

Justin Duke, founder of newsletter platform Buttondown, shares the product's paying subscriber numbers with Nathan Latka.

0:00 / 0:04exact quote · 4.0s
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“So right now around 252 160 paying customers.”

quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →

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