Hurdlr only prompts upgrades after users hit verified dollar savings thresholds
Raj Bhaskar · EP 386: Hurdlr Saves You Tax Money, 10,000+ Users · Aug 14, 2016 · at 13:09
Raj Bhaskar, founder of Hurdlr, explains to Nathan Latka the value-based gating mechanism the company plans to use for monetizing users.
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“So what we're looking at is tying into, so our system tracks your savings through deductions, right? So we want to hit a certain mark that you save X amount of dollars. And once you hit that, then we'll ask you if you feel like you got value to upgrade.”
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