Digital Seat Media CEO Cameron Fowler explains how the platform allows venues and brands to deliver targeted content based on specific seat locations.
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Digital Seat tagged 98,000 Rose Bowl seats in 10 hours
“Like we did the whole Rose Bowl, all hundred or 98,000 seats in I think like 10 hours.”
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Digital Seat Media increased Cheez-It sales lift by 20% in Stillwater
“Now that we have that data showing that, you know, we've increased sales lift for Cheez-It products in Stillwater, Oklahoma by 20% now it's a lot easier to have those conversations and go, hey, you know, now it's time to pay for it.”
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Digital Seat venue contracts range from $15,000 to six figures annually
“You can have some smaller venues that are paying 15,000 dollars a year, 20,000 dollars a year, and you can have some big ones that are paying six figures.”
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Digital Seat has installed nearly 1 million QR codes across venues
“I think we're approaching right at a million. I think we've got 900,000 and some change, so.”
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Digital Seat has around 50 paying brand partners including Google and Starbucks
“So we've got about 50 some odd brands from Google to Alaska Airlines to Pizza Hut to Starbucks that all pay to be on the platform.”
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Digital Seat Media generated a couple hundred thousand dollars in 2021 revenue
“No, it wasn't zero. We were a couple 100,000 dollars last year.”