This episode carries Zach Oates's own address, with nobody on the show putting
questions to them. It still counts as said, and it is kept out of every score on their page.
Zach Oates, founder of Ovation, discusses repurposing podcast content into weekly emails to maintain mindshare with niche industry contacts.
0:00 / 0:03exact quote · 3.4s
720p mp4 · rendered on demand · StarZero watermark
“I've got 2000 people with a 60% open rate email.”
quote is from the automated transcript, cleaned for reading:
filler sounds and stutters are removed, nothing is rephrased. names can be misheard
(the analysis reads context, assessments check outside sources). how →
More from Zach Oates
Disclosure
Oates Pays Event Speakers $250 For On-Stage Product Mentions
“Now I would literally text them. I see you're speaking speaking to at this event. Sweet. Trying to get some people to check out Ovation. If it comes up, we'd love you to mention us. I'll send you 250 bucks if you do. I would pay people to mention me on stage. …”
Zach OatesNov 2, 2022▶ 15:16Unlocking B2B Influencer Marketing: How I used $20k to get over $1M in ARR
Insight
Oates: Early-Stage Startups Should Ignore TAM and Focus on Niche Groups
“So if you're looking for money, forget the TAM. Screw the TAM. Let it go. Focus on what can you do for a very specific group.”
Zach OatesNov 2, 2022▶ 3:39Unlocking B2B Influencer Marketing: How I used $20k to get over $1M in ARR
AssertionNot checkable as stated
Oates: $40 DIY booth yields 800 leads versus 300 for $70k setups
“So I pay 40 dollars to bring my booth. These other suckers are paying 70 grand to have their booth made. And guess what? I get 800 leads per trade show, And they're getting 300 because it's not about the show. It's about the hustle.”
Zach OatesNov 2, 2022▶ 14:19Unlocking B2B Influencer Marketing: How I used $20k to get over $1M in ARR
AssertionNot checkable as stated
Oates: First 100 podcast episodes generated 6,700 total downloads
“My first like hundred episodes, I had 6700 downloads.”
Zach OatesNov 2, 2022▶ 11:58Unlocking B2B Influencer Marketing: How I used $20k to get over $1M in ARR
AssertionNot checkable as stated
Oates: Ovation Works With Over 2,000 Restaurants and 100 Retailers
“We work with a little over 2000 restaurants, about a hundred retailers and one blood sucking lawyer. Other than that, we primarily work with restaurants.”
Zach OatesNov 2, 2022▶ 1:33Unlocking B2B Influencer Marketing: How I used $20k to get over $1M in ARR
AssertionNot checkable as stated
Oates: Ovation Reached $40,000 in Monthly Recurring Revenue Before COVID-19
“So we were doing 40 K in MRR.”
Zach OatesNov 2, 2022▶ 1:44Unlocking B2B Influencer Marketing: How I used $20k to get over $1M in ARR
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