Bawas: LinkedIn is Brainboard's most effective customer acquisition channel
Shafik Bawas · How to Sell $50k Contracts on Day 1 of your Startup · Mar 7, 2022 · at 8:41
Shafik Bawas, founder of visual cloud infrastructure startup Brainboard, explains how the company acquires early enterprise customers through outbound sales.
0:00 / 0:24exact quote · 25.0s
720p mp4 · rendered on demand · StarZero watermark
“LinkedIn is working a lot for us. I mean, actually, because, you know, we are talking to experts, cloud architects and managers, and these people are present in LinkedIn because they work with LinkedIn. You know, when you are looking for a job, you put it on LinkedIn. When you got promotion, you put it on LinkedIn and like LinkedIn works. That is the most we can say useful channel for us.”
quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →
More from Shafik Bawas
Bawas: European startups have higher success rates by doing YC
“They know that if you do YC, it's like you have more chance to succeed in the business. Then when you do it alone and in, in Europe.”
Bawas: Brainboard founders bootstrapped using French salary benefits for two years
“You know, we got a, we were based in France and we got a system in France, you know, when you work for more than six years, you can take like two years off and you got all 60%, something like that of your salary. So we took advantage of that. We used it to fen…”
Brainboard's pre-seed investors supported the company joining Y Combinator
“They're comfortable with it. I mean, the investors we have, they already know the systems like you know, our context is we are in France. It's a French company and a lot of companies from France move to the U S and do YC.”
Bawas: Brainboard customers pay $12,000 to $15,000 per month on average
“The average company is between 12 and 15 K a month.”