Stack Overflow outbound SDRs target companies with over 5,000 active users
Prashanth Chandrasekar · How Stack Overflow Secretly Made $65,000,000 on its SaaS Last Year · Jul 18, 2024 · at 10:17
Prashanth Chandrasekar, CEO of Stack Overflow, breaks down the company's enterprise sales strategy and how outbound SDRs qualify target accounts.
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“The outbound SDR process is we're saying, okay, what are the big companies over 5000 you know, users that we can go after, and then in the context of, you know, getting them to pitch the product, and our SDRs go make those outbound calls and go do them systematically over a period of time, and then we measure that, and we say how much of that converts into pipeline.”
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