Wilson: Taylor Swift runs official merchandising store on Miva
Rick Wilson · 908 SaaS: Miva is Enterprise Shopify, Passes $16m in ARR Founded in 1996 · Jan 18, 2018 · at 2:35
Rick Wilson is the CEO of Miva, discussing notable client deployments with host Nathan Latka.
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“Our most famous customer, even though she's not our largest customer is Taylor Swift. So so Taylor uses us for her merchandising store.”
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More from Rick Wilson
Wilson: Shopify cannot handle complex high-SKU enterprise architectures
“If you're selling auto parts, And when you're all said and done with child SKUs, you have 750,000 child SKUs and you need to connect it to an ERP system and you need it to ship to your multiple warehouses. You're not getting there with Shopify.”
Wilson: Miva's enterprise customers stay for over a decade
“Our average enterprise customer lasts more than a decade.”
Miva ARPU reaches $300 monthly, $2,000 for enterprise
“Our average customer pays us about 300 dollars per month and our average enterprise customers paying us around two grand a month.”
Wilson: Acquired Miva for $1.5M all-in in 2007
“So we bought it for all in about a million and a half bucks. That included the turnaround capital. And actually that's what we raised and bought. I mean, so we paid them less, but that's what it took to do.”