Assertion certainty 4/5 debate potential 1/5

Havenwood: Dating email list achieves 15% to 25% open rates

Heather Ann Havenwood · EP 330: She Cranks $1 EPC 3x Per Day with 25,000 List in Dating Niche · Jun 19, 2016 · at 7:03

Heather Ann Havenwood, founder of DatingTriggers.com, details the engagement metrics of her 25,000-subscriber email list to host Nathan Latka.

0:00 / 0:06exact quote · 6.8s
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“Depending on my list, depending on the day, it's between 15 to 25%, and I say that because on Sundays I get a higher open rate.”

quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →

More from Heather Ann Havenwood

Disclosure
Havenwood: Broadcasts one to three emails per day to subscriber list
“I send them between one to three emails a day, depending on the day.”
Heather Ann Havenwood Jun 19, 2016 ▶ 8:56 EP 330: She Cranks $1 EPC 3x Per Day with 25,000 List in Dating Niche
Prediction Didn’t hold up
Havenwood predicted in 2016 that the Austin real estate bubble would pop
“You know that the market here to me is about to pop. I come from real estate investing. So to me, I'm like, there's no way I would invest right now in Austin.”
Heather Ann Havenwood Jun 19, 2016 ▶ 13:14 EP 330: She Cranks $1 EPC 3x Per Day with 25,000 List in Dating Niche
Assertion Not checkable as stated
Havenwood: Dating affiliate offers generate $1 earnings per click
“The amount of clicks I send to them, I get a dollar per the click I send to them.”
Heather Ann Havenwood Jun 19, 2016 ▶ 8:05 EP 330: She Cranks $1 EPC 3x Per Day with 25,000 List in Dating Niche
Assertion Not checkable as stated
Havenwood: DatingTriggers.com achieves a 20% to 25% opt-in conversion rate
“Oh, I would say 20 to 25. Because usually I market to people that really want it, not like random. So my marketing is pretty, my paid marketing and my affiliate marketing is pretty focused.”
Heather Ann Havenwood Jun 19, 2016 ▶ 3:02 EP 330: She Cranks $1 EPC 3x Per Day with 25,000 List in Dating Niche
Assertion Not checkable as stated
Havenwood: DatingTriggers.com email list has 25,000 subscribers
“Yeah, 25,000.”
Heather Ann Havenwood Jun 19, 2016 ▶ 3:15 EP 330: She Cranks $1 EPC 3x Per Day with 25,000 List in Dating Niche
Assertion Not checkable as stated
Havenwood generated roughly $250,000 in 2015 revenue from her dating list
“I would say two 50.”
Heather Ann Havenwood Jun 19, 2016 ▶ 9:26 EP 330: She Cranks $1 EPC 3x Per Day with 25,000 List in Dating Niche
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