Insight certainty 4/5 debate potential 3/5

Yu: Running an agency is necessary to build great agency SaaS tools

Heidi Yu · 1005 How She's Managing 4+ Business Models at Once · Apr 25, 2018 · at 11:38

Boost Insider founder Heidi Yu defends running a marketing agency alongside her SaaS platform SocialBook.

0:00 / 0:08exact quote · 8.7s
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“So if we don't have our own agency, we don't know the pain. So we'll have to suffering all that to make the sense really perfect for our own agency to use.”

quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →

More from Heidi Yu

Assertion Not checkable as stated
Yu: Boost Insider indexes over 350,000 influencers covering 20 billion fans
“We have over two, a three, 50,000 social media influencers data that cover. Twenty billion influence twenty billion fans over the world.”
Heidi Yu Apr 25, 2018 ▶ 1:26 1005 How She's Managing 4+ Business Models at Once
Disclosure
Yu: Boost Insider manages US expansion for Alibaba and Tencent
“So agency wise, we, right now we deal with big brands especially helping international brands coming to the U S U S market such as Alibaba and Tencent.”
Heidi Yu Apr 25, 2018 ▶ 5:26 1005 How She's Managing 4+ Business Models at Once
Disclosure
Yu: Boost Insider targets $10 million in revenue in 2018
“So we're aiming at ten million for the next year. So 2018.”
Heidi Yu Apr 25, 2018 ▶ 5:57 1005 How She's Managing 4+ Business Models at Once
Disclosure
Yu: SaaS represents under 10% of Boost Insider's total revenue
“Let's see, SAS model probably less than 10% for now.”
Heidi Yu Apr 25, 2018 ▶ 7:03 1005 How She's Managing 4+ Business Models at Once
Insight
Yu: Twitter and Tumblr influencers prefer cost-per-click pay
“Those are the influencers love to get paid by clicks. It's easy to have the link embedded.”
Heidi Yu Apr 25, 2018 ▶ 9:19 1005 How She's Managing 4+ Business Models at Once
Disclosure
Yu: Boost Insider has raised over $3 million
“We raised more than three million so far.”
Heidi Yu Apr 25, 2018 ▶ 4:43 1005 How She's Managing 4+ Business Models at Once
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