Lumen5 will run growth experiments for six months before seeking VC
Michael Cheng · 1408 Quickly Launch Video Creatives With Automatic Tool Lumen5, $100k in MRR · Jun 2, 2019 · at 15:24
Michael Cheng, founder of Lumen5, explains why the company is staying bootstrapped while testing acquisition channels before raising outside capital.
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“Right now we have a lot of growth experiments that we want to run to come up with that CAC so we can go to investors and say, hey, let's pump a couple million dollars into these three growth strategies. And I think it'll take me at least six months before I can figure that out.”
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