Assertion certainty 4/5 debate potential 1/5

Knapsack generates approximately $40,000 in monthly recurring revenue

Chris Straw · The Next Figma? KnapSack Hits $40k MRR in 6 Months For Design and Dev Module Tools · Dec 9, 2021 · at 11:32

Chris Straw confirms host Nathan Latka's calculation that Knapsack's monthly recurring revenue is approximately $40,000.

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“Yeah, right around there.”

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Assertion Not checkable as stated
Knapsack boasts an exceptionally high 190% net dollar retention rate
“Yeah, it's about a 190%.”
Chris Straw Dec 9, 2021 ▶ 4:52 The Next Figma? KnapSack Hits $40k MRR in 6 Months For Design and Dev Module Tools
Insight
Straw: Targeting small teams rather than enterprise opened sales floodgates
“And so we made that shift to go from let's sell to big enterprise of plant. Let's sell these big enterprise plans to let's sell these smaller individual team deals and really focus on getting that first five users in the door. Yep. Top of the top of funnel. Ex…”
Chris Straw Dec 9, 2021 ▶ 12:53 The Next Figma? KnapSack Hits $40k MRR in 6 Months For Design and Dev Module Tools
Assertion Not checkable as stated
Knapsack's largest customer pays $200,000 annually for over 700 seats
“Yeah, our biggest customer is a little over 700 seats. They pay about 200,000 dollars a year.”
Chris Straw Dec 9, 2021 ▶ 3:58 The Next Figma? KnapSack Hits $40k MRR in 6 Months For Design and Dev Module Tools
Assertion Not checkable as stated
Straw's agency saw bookings collapse from $800,000 to $200,000 overnight
“We went from, like, 800 K in bookings to, like, less than 200 K in bookings, like, overnight.”
Chris Straw Dec 9, 2021 ▶ 6:33 The Next Figma? KnapSack Hits $40k MRR in 6 Months For Design and Dev Module Tools
Assertion Not checkable as stated
Knapsack Raised Seed Funding with $11K ARR and Two Customers
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Chris Straw Dec 9, 2021 ▶ 8:08 The Next Figma? KnapSack Hits $40k MRR in 6 Months For Design and Dev Module Tools
Assertion Not checkable as stated
Straw: Knapsack has about 15 enterprise customers and dozens of smaller accounts
“We have, you know, about 15 enterprise customers and then, you know, a couple dozen smaller customers.”
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