Andre Merkley, founder of agricultural ERP software company Datalab, explains the company's capital raising history to Nathan Latka.
0:00 / 0:26exact quote · 26.4s
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“We did not raise, we raised zero on IPO. We simply listed because we wanted to have this valuation, but we did in 2010, we raised the first million for the farming. So at first we raised it by the Swiss private investors. And with them on board, we got to, we raised it via secondary stock offer.”
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More from Andre Merkley
Insight
Merkley: Perpetual partner commissions create a fatal reseller death spiral
“Perpetual, perpetual commissions are a killer for the business because they sooner or later your partner will start treating that investment as a pension fund and we'll lose incentive to sell more. And it's a death spiral.”
Andre MerkleyJul 9, 2022▶ 13:58DataLab Hits $15m Revenue Charging Farmers Price Per Cow, Largest ACV $100,000
Insight
Merkley: Being public in unknown foreign markets decreases enterprise value
“Being public in a unknown foreign market with unknown legislation decreases your enterprise value.”
Andre MerkleyJul 9, 2022▶ 7:16DataLab Hits $15m Revenue Charging Farmers Price Per Cow, Largest ACV $100,000
AssertionSupported
Merkley: Datalab annual revenue is close to 15 million
“So today we're closely to the 15 and one five.”
Andre MerkleyJul 9, 2022▶ 2:40DataLab Hits $15m Revenue Charging Farmers Price Per Cow, Largest ACV $100,000
PredictionDidn’t hold up
Merkley: Datalab hopes to reach 50 million in revenue in 2-3 years
“So we hope that we'll be getting the 50 in probably two to three years.”
Andre MerkleyJul 9, 2022▶ 2:53DataLab Hits $15m Revenue Charging Farmers Price Per Cow, Largest ACV $100,000
Disclosure
Merkley: Datalab Has Roughly 500 Farms, Largest at 120,000 Hectares
“So I would say that we have roughly 500 farms, but our, I think our biggest is 120,000 hectares.”
Andre MerkleyJul 9, 2022▶ 4:02DataLab Hits $15m Revenue Charging Farmers Price Per Cow, Largest ACV $100,000
Disclosure
Merkley: Datalab Charges 1 to 1.8 Euros per Hectare Monthly
“We price our software per per asset. So basically you would be paying us per, per cow or per flock of sheep or per hectare of land or orchard or something like that. We're charging, depends on the market where, but where would, we would be charging from one to…”
Andre MerkleyJul 9, 2022▶ 4:19DataLab Hits $15m Revenue Charging Farmers Price Per Cow, Largest ACV $100,000
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