Convirza raised $24M in total funding after 2010
Jeremiah Wilson · 843: SaaS: Call Tracking Convirza on $10m ARR, Major Acquisition to Double Business · Nov 14, 2017 · at 14:07
Jeremiah Wilson, founder and CEO of Convirza, discusses his fundraising history and total capital raised.
0:00 / 0:06exact quote · 6.9s
720p mp4 · rendered on demand · StarZero watermark
“So after 2010, we raised capital over a number of rounds, twenty four million.”
quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →
More from Jeremiah Wilson
Wilson found angel and institutional investors a poor fit for Convirza
“I have not found angel investors or investors in general to be a good source of revenue, a good source of investment for us.”
Few companies are capable or willing to implement closed-loop attribution
“This data is available, but quite frankly, very few people are capable or want to be capable to get in and actually connect all the pieces. You can do it. There is closed looped attribution. You can get what you want, but are people really going to take the ti…”
Convirza plans to stay flat at $10M ARR during acquisition integration
“I'm planning on staying flat where I'm at. Just past ten million. Getting this acquisition done, getting it off my back Those are problems. I'm, you know, every business has them. We're stuck and now get past that.”
Convirza's best customer acquisition channel for a decade has been free webinars
“Our best source for the past decade has been webinars, which don't cost us anything.”
Convirza built its own telephony platform instead of relying on Twilio
“Well, again we chose, so our competitors
Are using companies like Twilio where they, where they're actually not doing the engineering themselves.
We built out our own we built out our own platform.
So we are our own phone provider and that, that has cost us m…”
Convirza's sweet spot is marketing agencies paying $2,500 per month
“Our sweet spot is that 2500 dollar customer. That's going to be your agency who's got multiple advertisers that they support. But we also have the mom and pop paying 29 dollars and we have the enterprise paying a 100,000 dollars a month.”