Rippling's ideal customer is fast-growing companies with five to 100 employees
Prasanna Sankar · 1754 Parker Conrad Gave Rippling CTO 40%, Kept 60%, 2,000 Customers "$36m ARR Not Far Off" · May 13, 2020 · at 4:09
Rippling co-founder and CTO Prasanna Sankar describes the company's ideal customer profile to Nathan Latka.
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“Our sweet spot customer is five to a hundred employees in their company, especially the ones that are growing fast which have a lot of changes that are constantly happening in the company that needs to be synced in all these business systems they're using.”
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