Disclosure certainty 4/5 debate potential 2/5

Nussenbaum: Mirakl co-founders split equity 50-50 plus an idea premium

Adrien Nussenbaum · 752: They Think Retailers Want Their Own Version of Amazon · Aug 15, 2017 · at 12:07

Mirakl co-founder and CEO Adrien Nussenbaum describes how he and his co-founder negotiate equity splits.

0:00 / 0:05exact quote · 5.2s
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“We do we do fifty-fifty, but a bit more for the one who came with the idea.”

quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →

More from Adrien Nussenbaum

Assertion Supported
Nussenbaum: Mirakl serves over 125 customers across 25 countries
“So today, Miracle has over a 125 customers in 25 countries.”
Adrien Nussenbaum Aug 15, 2017 ▶ 3:26 752: They Think Retailers Want Their Own Version of Amazon
Disclosure
Nussenbaum: Mirakl monetizes by taking a cut of client incremental revenue
“Our customers grow their business using the backend technology that we provide, and we take a small cut of the incremental business that they're generated through.”
Adrien Nussenbaum Aug 15, 2017 ▶ 3:43 752: They Think Retailers Want Their Own Version of Amazon
Disclosure
Nussenbaum: Mirakl targets CAC payback period under one year
“Less than a year.”
Adrien Nussenbaum Aug 15, 2017 ▶ 16:43 752: They Think Retailers Want Their Own Version of Amazon
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