Assertion certainty 4/5 debate potential 1/5

Bassam: Plutio acquired about 7,000 users from AppSumo launch

Leo Bassam · 1604 Would You Sell "One Time For Life" Plans If You're Trying to Build an Enduring SaaS Company? · Dec 15, 2019 · at 3:07

Leo Bassam, founder and CEO of Plutio, discusses customer acquisition metrics from running a lifetime deal promotion on AppSumo.

0:00 / 0:05exact quote · 5.8s
720p mp4 · rendered on demand · StarZero watermark
“We've got about 7000 users out of the AppSumo launch back in last year.”

quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →

More from Leo Bassam

Disclosure
Bassam: Plutio's monthly logo churn is around 5%
“Our churn is quite low at the moment. It's at five percent or so.”
Leo Bassam Dec 15, 2019 ▶ 3:50 1604 Would You Sell "One Time For Life" Plans If You're Trying to Build an Enduring SaaS Company?
Assertion Not checkable as stated
Bassam: 400 AppSumo users upgraded to Plutio's $9/month add-on
“I would say 400 or so.”
Leo Bassam Dec 15, 2019 ▶ 3:34 1604 Would You Sell "One Time For Life" Plans If You're Trying to Build an Enduring SaaS Company?
Assertion Not checkable as stated
Bassam: Started first business at 15 with Dubai International Airport as client
“Running my first business, which I started when I was 15. That's about 10 years ago with my, with Dubai International Airport as my first being client.”
Leo Bassam Dec 15, 2019 ▶ 6:49 1604 Would You Sell "One Time For Life" Plans If You're Trying to Build an Enduring SaaS Company?
Assertion Not checkable as stated
Bassam: Plutio generated $200,000 in 24 hours via AppSumo deal
“200,000 dollars.”
Leo Bassam Dec 15, 2019 ▶ 10:36 1604 Would You Sell "One Time For Life" Plans If You're Trying to Build an Enduring SaaS Company?
Disclosure
Bassam: Plutio will not run any more lifetime deals
“This is the last time we're doing it. We're not doing any more lifetime deals or Black Friday lifetime deals.”
Leo Bassam Dec 15, 2019 ▶ 14:44 1604 Would You Sell "One Time For Life" Plans If You're Trying to Build an Enduring SaaS Company?
Assertion Not checkable as stated
Bassam: Plutio reaches approximately £4,000 in monthly recurring revenue
“And currently we're at four 4000 pounds in recurring revenue, which is roughly 600 dollars a month.”
Leo Bassam Dec 15, 2019 ▶ 1:00 1604 Would You Sell "One Time For Life" Plans If You're Trying to Build an Enduring SaaS Company?
Made with StarZero

Turn any episode into a week of clips.

This entire site, over 2,600 episodes transcribed, diarized, checked and made playable, runs on the StarZero media pipeline. Drop in your own episode and the podcast clipper finds the moments worth sharing, cuts them, captions them, and reframes them for every feed.