Bruna San Roman, Managing Director of hospitality SaaS platform Switch.cm, describes the acquisition history and leadership transition of the company.
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“It was basically in 2016 that I joined the team. But then in April, 2017, they sold the company to a new company, to FlyMia and BOD tech team, based in Myanmar and Singapore.”
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More from Bruna San Roman
AssertionNot checkable as stated
Switch.cm's average customer ticket size is around $30 per month
“Our average ticket is around 30.”
Bruna San RomanDec 2, 2019▶ 2:171591 How She Started as An Employee, Then Moved to Owner
AssertionNot checkable as stated
Switch.cm grew users by 150% post-acquisition
“So since the acquisition, we changed completely the growth model and the strategy, the pricing and so on. We have grown a 150% in terms of users and yeah.”
Bruna San RomanDec 2, 2019▶ 5:261591 How She Started as An Employee, Then Moved to Owner
AssertionNot checkable as stated
Switch.cm has over 200 customers across 40 countries
“We have 200 plus in 40 countries.”
Bruna San RomanDec 2, 2019▶ 5:471591 How She Started as An Employee, Then Moved to Owner
AssertionNot checkable as stated
Switch.cm generated under $1,000 in monthly revenue in late 2017
“It was less than a thousand.”
Bruna San RomanDec 2, 2019▶ 8:241591 How She Started as An Employee, Then Moved to Owner
AssertionNot checkable as stated
Switch.cm loses two to three customer accounts per month
“Our canceling rate is around two to three uses per month.”
Bruna San RomanDec 2, 2019▶ 11:581591 How She Started as An Employee, Then Moved to Owner
AssertionNot checkable as stated
Switch.cm employs 16 in-house staff and 19 total workers
“We are 16 in house and 19 considering also freelancers.”
Bruna San RomanDec 2, 2019▶ 12:301591 How She Started as An Employee, Then Moved to Owner
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