Mattisson: 7% of Minut Kickstarter video viewers bought the device
Nils Mattisson · From Apple to Raising $250k on Kickstarter For His New Hardware Company with Nils Mattison EP 230 · Apr 12, 2016 · at 7:53
Nils Mattisson, co-founder of smart home sensor company Minut, discusses their Kickstarter campaign performance and early demand validation.
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“About seven percent of the people who watched the video ended up purchasing the product.”
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