Luke Beatty: Customer Service Fails Unless You Accept Unreasonable Expectations
Luke Beatty · 993 The Argument For Buildling a Product For Yourself First, $6.5m in Funding Later... · Apr 13, 2018 · at 17:34
Brandfolder CEO Luke Beatty discusses his takeaways from a book about Zingerman's Deli's customer service philosophy.
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“If you go into customer service with an expectation that it's like fair, you're screwed, right? The way you have to work it is this is an unfair thing. I'm going to be giving way more than I'm getting. People are going to be unreasonable. They're going to have unreasonable expectations and you need to meet those.”
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