SharpSpring CEO Rick Carlson responds to Nathan Latka asking whether a private equity firm like Vista Equity Partners could buy open-market shares to force changes.
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“When you're dealing with companies our size, it's very difficult for you to purchase that many shares and have it not move the needle. And so it becomes potentially prohibitively expensive. But what I'd really like to believe is that any company you know, a company's not as is, is really as good as its people. And so. So I don't see a company like Vista or somebody like that coming in and really trying to do something like that without the buy-in of the management and the company itself and the team.”
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