Michael Bruny-Groth, founder of The Logo Package, explains the core value proposition and efficiency gains of his tool for graphic designers.
0:00 / 0:14exact quote · 14.5s
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“They need to create logo files for their clients when they're done with a logo design project, and it can take anywhere from 45 minutes to an hour or more, and logo package express is a piece of software that gets it done in about three to five minutes.”
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More from Michael Bruny-Groth
Insight
Small teams should pre-validate with prototypes instead of fast-building and pivoting
“I know a lot of people like to build something as quickly as possible and then pivot when it doesn't work. I'd rather build something that I'm pretty sure it's going to work, especially because I don't have a huge teams of people either. It's usually just me a…”
Michael Bruny-GrothAug 14, 2020▶ 11:39LogoPackage Sells $80k One Time To Fuel New SaaS Tool MVP
Insight
Designers won't pay for handoff tools unless their clients want them
“Ultimately designers have to pay for this new tool, but clients have to want to use it or else designers won't pay.”
Michael Bruny-GrothAug 14, 2020▶ 10:43LogoPackage Sells $80k One Time To Fuel New SaaS Tool MVP
Disclosure
Bruny-Groth considers profit-sharing to avoid upfront SaaS development costs
“And one of the things I'm majorly considering is actually a partnership to build this. So where there's profit sharing and kind of not have to pay that upfront cost of development.”
Michael Bruny-GrothAug 14, 2020▶ 16:29LogoPackage Sells $80k One Time To Fuel New SaaS Tool MVP
Disclosure
Logo Package pays affiliates 30% to 40% commission on sales
“For all of my affiliates, I'm between 30 and 40% just to keep them motivated and wanting to promote it.”
Michael Bruny-GrothAug 14, 2020▶ 6:00LogoPackage Sells $80k One Time To Fuel New SaaS Tool MVP
AssertionNot checkable as stated
Logo Geek affiliate partnership drove $20,000 in Logo Package sales
“The amount of sales that have come from Ian from Logo Geek is 20,000 dollars.”
Michael Bruny-GrothAug 14, 2020▶ 6:47LogoPackage Sells $80k One Time To Fuel New SaaS Tool MVP
AssertionNot checkable as stated
Logo Package Express has generated approximately $180,000 in lifetime sales
“The total sales is right around 175,000, and then that first version sold about 5000. So 180 is very close to the lifetime sales so far.”
Michael Bruny-GrothAug 14, 2020▶ 9:04LogoPackage Sells $80k One Time To Fuel New SaaS Tool MVP
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