Polygraph Media claims it can prove attribution for half of client revenue
Chris Treadaway · 1015 How He's Using $10m In AdSpend to Power New SaaS Offering · May 5, 2018 · at 11:52
Chris Treadaway, founder of Polygraph Media, explains the attribution capabilities of their data science models for multi-unit franchise clients.
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“And so we're, we can prove about half, half of the revenue that a lot of our clients get when we have that level of data.”
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