Eran Eyal defines contributor engagement metrics on Springleap's creative marketplace.
Assertion Not checkable as stated
Eyal: Springleap is 10 to 30 times faster than traditional market research firms
“And we're around, we're literally around between 10 to 30 times faster than any of the big market research companies in the world.”
Assertion Partly supported
Eyal says Salesforce acquired API startup GoInstant for approximately $75 million
“A friend of mine, Jevin McDonald sold GoInstant for around seventy-five million dollars to Salesforce. SaaS-based model and you know, actually it was kind of a, it was kind of an API play, but it's still SaaS-based model. And they only had one customer, but ye…”
Insight
Eyal: Advertising holding companies value acquisitions purely on revenue and profit
“When you're selling to certain types of companies, to certain type of companies, especially if you're going to be exiting to an advertising company or an ad tech company you are going to be judged on your profitability and your and your multiples on profitabil…”
Assertion Not checkable as stated
Eyal: Springleap has a marketplace of 180,000 advertising agency experts
“We have a marketplace of 180,000 advertising agency experts for the world's best insights and copy testing.”
Insight
Eyal: Expert marketplace SaaS models make their real money on usage
“And generally those kind of SaaS models in the expert marketplace world generally range from, let's say, you start at a thousand dollars per, you know, per company, per city per month, and then you pay for the use of the experts. So your thousand dollars to 10…”
Insight
Eyal: Charging small fees for lead magnets opens enterprise procurement doors
“So my lesson I had out of all of this is that don't be scared to charge, even if it's a little bit of money for it, because you have, first of all, retained revenue recurring revenue that's going to be happening for 12 months, and secondly, you got through the…”