Discoveroo relies exclusively on personalized outreach for GDPR compliance
Joe Ogden · He Does $10k/mo Helping SaaS Founders Book Sales Calls · Sep 19, 2021 · at 4:47
Joe Ogden, founder of outbound sales agency Discoveroo, explains to Nathan Latka why his agency refuses to send mass mail merge email blasts.
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“We, I mean, we're exclusively focused on the personalized outreach way of doing things. And, you know, part of the reason that we do that in the UK and in the European market is to demonstrate that legitimate interest that's necessary to be compliant with GDPR and data regulations like that.”
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