Assertion certainty 4/5 debate potential 1/5

Schmidt: Clever Reach average customer spends $500 to $2,000 monthly

Christian Schmidt · 1481 Don't lie to yourself. "Free Users" are not "Customers" · Aug 14, 2019 · at 4:52

Christian Schmidt, CEO of email marketing platform Clever Reach, discusses customer pricing cohorts and average monthly customer spend with host Nathan Latka.

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“Between 502,000 dollars.”

quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →

More from Christian Schmidt

Opinion
Schmidt: Users with service contracts qualify as customers even without paying
“The customers where you do have a relationship to and a contract and you do a service.”
Christian Schmidt Aug 14, 2019 ▶ 8:55 1481 Don't lie to yourself. "Free Users" are not "Customers"
Assertion Not checkable as stated
Clever Reach has 200,000 customers and adds 3,000 to 5,000 monthly
“Well, we now have over 200,000 customers, and I would say within the last years, we grow, we round about three to 5000 new customers each month.”
Christian Schmidt Aug 14, 2019 ▶ 7:48 1481 Don't lie to yourself. "Free Users" are not "Customers"
Disclosure
Clever Reach refuses custom enterprise pricing, strictly using standard plans
“The same, like we do not have people to make special deals. We do not make any special deals with an enterprise. We do have price plans. And everybody has the same price plan and can book and decide for a plan.”
Christian Schmidt Aug 14, 2019 ▶ 12:23 1481 Don't lie to yourself. "Free Users" are not "Customers"
Disclosure
Schmidt: Clever Reach provides free email support but charges for phone support
“We have a free email support, and we have a phone line where you need to pay for to call us and to speak to somebody. And if you have booked the primary support, you get treated faster than who has not booked this special support.”
Christian Schmidt Aug 14, 2019 ▶ 14:39 1481 Don't lie to yourself. "Free Users" are not "Customers"
Disclosure
Schmidt: Clever Reach operates fully bootstrapped without venture capital
“We have owners, and we do not need money from venture capitals. We pay everything out of our, of the money we earn.”
Christian Schmidt Aug 14, 2019 ▶ 16:20 1481 Don't lie to yourself. "Free Users" are not "Customers"
Assertion Not checkable as stated
Schmidt: Clever Reach grows revenue around 25% year-over-year
“Well, at the moment, our growth is around about 25% year by year.”
Christian Schmidt Aug 14, 2019 ▶ 18:07 1481 Don't lie to yourself. "Free Users" are not "Customers"
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