Brightpearl CEO Derek O'Carroll shares the company's customer count and overall ARPU with host Nathan Latka.
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“We're at 913 customers at the moment. So ARPU is about, well, ARPU is 12,434.”
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More from Derek O'Carroll
Insight
Low-margin professional services prevent fatal pre-live SaaS churn
“If you don't get professional services right, you see pre-live churn spike, which obviously impacts your universal churn. And then post-live churn, you want to drive down below 10% and get to sort of four percent and be super sticky. And that's why professiona…”
Brightpearl's fully loaded cost per AE is approximately $580,000
“When you look at the fully loaded cost of each AE, we're running at about five 80, you know, when you take in count your BDO or your cost of pipeline, and you look at all of the people that you need to feed a new AE, because we run a territory model.”
CEO Derek O'Carroll required a down round to reset Brightpearl's valuation
“When I came in the terms of me joining and what we agreed with the board was we would do a down round and we would level set the business based on a true valuation that we thought was more in keeping with the fact that it had high churn and that's not viable.”
Derek O'CarrollFeb 4, 2019▶ 8:051290 How New CEO Rightsized Brightpearl, passed $12m in ARR
AssertionNot checkable as stated
Brightpearl deploys in 110 days versus over a year for legacy ERPs
“Customers go live we're clipping along at about a 110 days in the last 12 months, in the last 12 month period, and that's calendar days. So that's from when you sign to when you go live. Which in comparison to the sort of legacy ERP systems like SAP or NetSuit…”
Brightpearl targets $25M ARR by adding $7.2M net ARR in 2021
“We've got twenty five million of R to get to in terms of total R. So I've got to add 7.2 million of net R at the end of the year, by the end of this year, of which 2.2 million will come from expansion.”
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