White: Fathom gave equity to its first 200-250 early power users
Richard White · He Lost $50/User to Build a $30M ARR AI Empire (Fathom) · May 21, 2026 · at 18:43
Richard White, founder and CEO of Fathom, describes adopting crypto-style community ownership by rewarding early power users with equity.
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“We gave equity to, like, our first hundred users. Actually, I think it'd be like, 202 50. Like, borrowing kind of a page out of some of the crypto playbooks, it was like, if you were an early power user, we gave you a small bit of equity and fathom.”
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