Ativo Group generated roughly $2.9 million in 2019 revenue
Len Rio · He Makes $4m Selling Other Peoples Software, Inside The Head of A Power Reseller · Apr 4, 2021 · at 8:55
Len Rio, founder of Ativo Group, shares historical revenue figures with host Nathan Latka.
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“I think we did about 2.9.”
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More from Len Rio
Subscription software transformed ERP customer lifetime value into a 10-year relationship
“It replaces the need to have to spend to write a check for six figures to buy the license upfront, like the old model was some three, four or five years ago. And, you know, it shifted the lifetime value of the customer from that, just that first year where it …”
Learning a new ERP product requires three to four years and $500,000
“Starting from zero and trying to learn a new ERP product is a long, long road. It's a good three, four years. And Half a million dollars of learning. So it's a lot easier to acquire.”
Ativo Group projects approximately $3.6 million in 2021 revenue
“We'll probably do 3.6, I would think.”
Ativo Group currently generates about 60% of its income as recurring revenue
“We're about 60% there. We need to get to say, 80, 90% recurring revenue without any large, without any one large customer being, you know, the driving force behind that number.”