Ashkenazi: Switchboard began as remote guitar lesson software before pivoting
Amir Ashkenazi · He hated his remote guitar lessons then spent $8m on new SaaS MVP, 5 patents later he's preparing for launch. · Jun 7, 2022 · at 4:38
Amir Ashkenazi, founder of Switchboard, discusses the genesis of the company with Nathan Latka, describing its initial prototype and subsequent pivot.
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“I think it took us six months to understand that this is actually not for guitar lessons, but this is the core problem that every remote and hybrid team is facing.”
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