Alan Treffler, founder and CEO of Pegasystems, reflects on the negative consequences of raising public capital too early after bootstrapping.
0:00 / 0:16exact quote · 16.6s
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“And the trouble with that is obviously introducing too much public market money into a firm that's accustomed to boot scrapping entirely and accustomed to a different go-to-market model led us and gave us the opportunity to frankly waste a lot of it.”
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AssertionSupported
Treffler says an outside president stalled Pegasystems under $100M in revenue
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“I'm not as much of a fan of buying customer bases because usually when you buy a customer base, you just give yourself a lot of confusion in terms of you know, which software you're going to offer there.”
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Disclosure
Treffler funded Pegasystems with family loans and a $500K life insurance policy
“I had to borrow money from family. And one of the first things I did was take out a 500,000 dollar term life and policy on myself.”
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