Vickstrom: Mobal gave 10% equity each to two early angel investors
Jacob Vickstrom · How he grew from $30k/mo to $120k/mo TTM for his Business Listing Metadata Management SaaS · Feb 5, 2023 · at 7:39
Jacob Vickstrom, co-founder of Mobal.io, discusses early angel dilution and cap table allocation with Nathan Latka.
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“It was something like 10 and 10%, something, something in that ballpark.”
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More from Jacob Vickstrom
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“It's an interesting, like, model that I believe in, like, the whole self-serve PLG model as well, but when you're early and we're really trying to listen to the customer as good as possible I think doing that manually in the beginning works, and that's what we…”
Vickstrom: Business listings are replacing traditional websites for consumers
“If you get all the information from listing, let's say that you are going to go to a restaurant, you don't go to the website anymore. You just go to the listings. So the listings are becoming the new version of the website.”
Vickstrom: Mobal's average annual contract value is approximately €5,000
“The annual the average contract value, I think it's about five K per year.”