Disclosure certainty 4/5 debate potential 3/5

Kemendo: Pair 3D paused revenue in 2016 after $40K in 2015

Andrew Kemendo · EP 382: Virtually Place Furniture In House, $900k Raised with Andrew of Pair3d.com · Aug 10, 2016 · at 7:34

Andrew Kemendo, founder of Pair 3D, explains to Nathan Latka why the company had zero top-line revenue in early 2016 after pivoting from Visidraft.

0:00 / 0:13exact quote · 13.5s
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“We came out at the end of 2015 with about 40,000 dollars from some of our early manufacturers, but we said, okay, we're gonna stop that so that we can onboard faster because, you know, obviously more incentive, faster onboard.”

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More from Andrew Kemendo

Assertion Not checkable as stated
Kemendo: Pair 3D has the world's largest AR catalog with 2,000+ products
“So we've got 15 manufacturers now. Some of the largest names, some of them I can't actually say, unfortunately, because we're still in pilot phase. But those are, so 15 names that you would recognize, and out of those, we have over 2000 products, which is the …”
Andrew Kemendo Aug 10, 2016 ▶ 7:55 EP 382: Virtually Place Furniture In House, $900k Raised with Andrew of Pair3d.com
Assertion Not checkable as stated
Kemendo: Home furnishings TAM is $101B vs. $100M for architecture
“The biggest size you can get in the architectural model is about a hundred million. I mean, that's the total addressable market for architects. The total addressable market for home furnishings is a hundred and one billion dollars this year.”
Andrew Kemendo Aug 10, 2016 ▶ 10:15 EP 382: Virtually Place Furniture In House, $900k Raised with Andrew of Pair3d.com
Prediction Not checkable as stated
Kemendo: Pair 3D projects nearly $1.5M in advertising revenue this year
“We already have signed contracts for revenue. We expect that over this year, our CPM and CPC revenue numbers will come in at close to 1.5 million, and those are the projections that we have with our on going.”
Andrew Kemendo Aug 10, 2016 ▶ 10:58 EP 382: Virtually Place Furniture In House, $900k Raised with Andrew of Pair3d.com
Assertion Not checkable as stated
Kemendo: Pair 3D achieves a 6% CTR and $60 CPM
“And so over that, so we do six, so our click through rate is six percent and we're doing a 60 dollar CPM.”
Andrew Kemendo Aug 10, 2016 ▶ 12:10 EP 382: Virtually Place Furniture In House, $900k Raised with Andrew of Pair3d.com
Assertion Not publicly verifiable
Kemendo: Pair 3D raised just under $900k over 18 months
“Just under 900,000 we raised over the last 18 months.”
Andrew Kemendo Aug 10, 2016 ▶ 5:08 EP 382: Virtually Place Furniture In House, $900k Raised with Andrew of Pair3d.com
Disclosure
Kemendo: Pair Monetizes via CPC, Impressions, and Manufacturer Revenue Sharing
“So that's really how we make our revenue is through our manufacturer integrations. It's largely a cost per click, cost per impression model, but we have a couple others that we do revenue sharing with.”
Andrew Kemendo Aug 10, 2016 ▶ 2:17 EP 382: Virtually Place Furniture In House, $900k Raised with Andrew of Pair3d.com
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