Caruso: Illumineto has over 1,000 users across 500 companies
Nick Caruso · EP 562: Illumineto Raised $700k raised, Passes 100 Customers with DC Team with CEO Nick Caruso · Feb 6, 2017 · at 3:50
Nick Caruso, founder and CEO of Illumineto, shares user and company adoption metrics on Nathan Latka's podcast.
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“So we have about over a thousand customers signed up right now. That represents over 500 different logo companies themselves.”
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“But I can tell you that we're profitable at this point. So we're breaking, you know, we're breaking even profitable.”
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Caruso: Cash discounts fail to incentivize SaaS user virality and referrals
“They initially were giving dollar discounts to users to do a referral, and they found out that that wasn't working at all, and we've had the exact same experience. You know, if we said, oh, we'll give you five dollars off if you refer someone, that didn't real…”