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Siordas: Flipsnack remains 100% founder-owned at $15 million ARR

Gabriel Siordas · Bootstrapped to $15M ARR: How Flipsnack Scaled Digital Publishing with SEO & $200K ACVs · Jan 14, 2026 · at 17:55

Flipsnack founder Gabriel Siordas discusses his company's capital structure and bootstrapped status with Nathan Latka.

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“Right now, a hundred percent.”

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More from Gabriel Siordas

Disclosure
Siordas: I would defer a $150M cash buyout offer to late summer
“So if somebody would say, okay, I'll give you today, 10 X. I would say perfect. Let's talk back in August, September.”
Gabriel Siordas Jan 14, 2026 ▶ 20:49 Bootstrapped to $15M ARR: How Flipsnack Scaled Digital Publishing with SEO & $200K ACVs
Disclosure
Siordas: Flipsnack's largest enterprise customer pays nearly $100,000 annually
“If I'm not mistaken right now, it's getting closer to a hundred K.”
Gabriel Siordas Jan 14, 2026 ▶ 5:35 Bootstrapped to $15M ARR: How Flipsnack Scaled Digital Publishing with SEO & $200K ACVs
Disclosure
Siordas: Bootstrapped Flipsnack is now seeking outside funding to accelerate growth
“Lately we have been we have been seeking some funding to accelerate our growth.”
Gabriel Siordas Jan 14, 2026 ▶ 6:42 Bootstrapped to $15M ARR: How Flipsnack Scaled Digital Publishing with SEO & $200K ACVs
Assertion Not checkable as stated
Siordas: Flipsnack has over 28,000 paying customers
“Right now we have over 28,000 paying customers.”
Gabriel Siordas Jan 14, 2026 ▶ 8:14 Bootstrapped to $15M ARR: How Flipsnack Scaled Digital Publishing with SEO & $200K ACVs
Assertion Not checkable as stated
Siordas: Flipsnack will reach $15 million in revenue by end of 2025
“So probably twenty-twenty-five will be ending at fifteen million.”
Gabriel Siordas Jan 14, 2026 ▶ 8:42 Bootstrapped to $15M ARR: How Flipsnack Scaled Digital Publishing with SEO & $200K ACVs
Assertion Not checkable as stated
Siordas: Flipsnack has 94 full-time employees
“Right now, I think it's 94 people.”
Gabriel Siordas Jan 14, 2026 ▶ 9:49 Bootstrapped to $15M ARR: How Flipsnack Scaled Digital Publishing with SEO & $200K ACVs
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