Prediction certainty 3/5 debate potential 2/5

Morrill: Mattermark Customer LTV Expected to Top $50,000

Danielle Morrill · EP 318: She Threw Away Old Company, Now Doing $3.3 Million/year, $18,000,000 Raised With MatterMark.com · Jun 7, 2016 · at 11:27

Danielle Morrill, CEO of Mattermark, discusses early customer expansion and customer lifetime value trajectories with Nathan Latka.

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“So we have a really substantial amount of early customers upselling now, too, if we have an enterprise plan that's, like, more in the six-figure range. So I think it's gonna be, you know, in the fifty-k plus range, but I don't know for sure yet.”

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Morrill calls splitting founder equity 50/50 intellectually lazy
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Danielle Morrill Jun 7, 2016 ▶ 7:30 EP 318: She Threw Away Old Company, Now Doing $3.3 Million/year, $18,000,000 Raised With MatterMark.com
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Disclosure
Morrill holds lion's share of Mattermark equity over husband and friend
“I started the company. I recruited my husband to join me. I recruited my friend Andy to join me. So I have the lion's share of the founder equity.”
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Disclosure
Morrill: Mattermark has raised a little over $18M
“A little over eighteen million.”
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