ChannelGrabber CEO Mike Morgan shares the company's customer acquisition cost metrics and sales efficiency.
0:00 / 0:10exact quote · 10.6s
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“Yeah, so if I include headcount and marketing investments across the board, we're under 300 bucks. For customer.”
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More from Mike Morgan
AssertionSupported
Morgan: Funding Circle requires personal guarantees from shareholders
“So Funding Circle do require personal guarantees from the shareholders.”
Mike MorganNov 16, 2019▶ 6:261575 Why This $1.4M ARR CEO Wants to Double CAC Even Though You Think Thats Bad
Disclosure
ChannelGrabber passes 800 customers
“So we, we've just exceeded 800 customers.”
Mike MorganNov 16, 2019▶ 4:531575 Why This $1.4M ARR CEO Wants to Double CAC Even Though You Think Thats Bad
Disclosure
Morgan: ChannelGrabber took on about $400k of debt in 12 months
“Being very transparent we're probably about 400,000 dollars of debt in the last 12 months, which we're servicing.”
Mike MorganNov 16, 2019▶ 5:451575 Why This $1.4M ARR CEO Wants to Double CAC Even Though You Think Thats Bad
AssertionNot checkable as stated
Morgan: ChannelGrabber is tracking about $1.3M in ARR
“We're currently tracking about 1.3 million dollars in, in annual recurring revenue.”
Mike MorganNov 16, 2019▶ 8:141575 Why This $1.4M ARR CEO Wants to Double CAC Even Though You Think Thats Bad
Disclosure
Morgan: ChannelGrabber targets a $6M to $9M pre-money valuation
“So, you know, the market rate is, is four to six X that figure. So, you know, I guess I usually work in pounds, excuse me, but you know, we're probably looking anywhere between six and nine million us.”
Mike MorganNov 16, 2019▶ 8:231575 Why This $1.4M ARR CEO Wants to Double CAC Even Though You Think Thats Bad
Disclosure
Morgan: ChannelGrabber's original shareholders are open to an acquisition
“I think that a sale of the company is interesting for current set of principal shareholders then in the business for, well, since the outset in the case of the founders, and we also have a an angel investor who came in, in our first and only seed round. And so…”
Mike MorganNov 16, 2019▶ 9:521575 Why This $1.4M ARR CEO Wants to Double CAC Even Though You Think Thats Bad
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