Picatic offers free ticketing for events with tickets under $18
Jayesh Parmar · 801: The $60M King of Ticket Sales · Oct 3, 2017 · at 2:28
Jayesh Parmar is the CEO and co-founder of Picatic, a ticketing software platform. He explains Picatic's freemium model designed for low-cost and community events.
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“We allow event organizers that are selling tickets around under 25 dollars or 18 dollars in the United States. To go out there and use our platform, sell tickets, organize tickets, manage tickets, and the whole idea around that is for community events or people who are change makers or non-profit organizations that are really trying to go out there and make a difference, that gives them a piece to go out there and help bring people together and engage the community.”
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More from Jayesh Parmar
Event crowdfunding models fail due to low customer lifetime value
“The problem with that is that there's no lifetime value of that customer. Once they get sort of market validations, it's gone.”
Parmar says the B2B segment generates the majority of Picatic's revenue
“The B to B aspect of that is, is, is definitely the much bigger piece of the pie.”
Picatic charges $1 plus 2.5% commission per ticket on Pro tier
“The pro product is a commission base. It's a base. It's a base rate. Nathan Latka: What's the base? Jayesh Parmar: A dollar. Nathan Latka: Okay. Jayesh Parmar: and then the commission around 2.5% per ticket.”
Picatic enterprise and API tiers range from $5K to $100K monthly
“It can range anywhere from five grand to a hundred grand a month.”