Mellentin: 50% margins in adtech are totally unsustainable
Gustav Mellentin · 808: AdTech: AdForm Beats $40m Revenue Monetizing These 3 Days · Oct 10, 2017 · at 6:23
Gustav Mellentin, CEO of Adform, contrasts Adform's 10% transparent take rate against adtech competitors taking up to 50% margins.
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“I think, yes, there are people who do 50%, but I think that's totally not sustainable, and it's a different business model than ours.”
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