Tom Verbruggen, founder of drone compliance SaaS platform Idronect, explains the company's freemium paywall structure to host Nathan Latka.
0:00 / 0:17exact quote · 17.2s
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“So whenever they start communicating through our platform to the authority, then we provide really the value. So whenever they do that, then we introduce the payment. All the rest, like charts, like aeronautical charts, weather information, a logbook, all of that is for free.”
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More from Tom Verbruggen
AssertionNot checkable as stated
Idronect converts an impressive 20% of freemium users to paid plans
“We are about 20% upgrade to paid.”
Tom VerbruggenNov 30, 2019▶ 4:431589 How This Pilot Using Freemium To Get First 300 Drone Software Customers
AssertionNot checkable as stated
Idronect's platform can adapt to any local drone regulation globally
“We're going fully international now, and we are able to cost to cater for any drone regulation anywhere in the world right now.”
Tom VerbruggenNov 30, 2019▶ 4:161589 How This Pilot Using Freemium To Get First 300 Drone Software Customers
AssertionNot checkable as stated
Verbruggen: Idronect is one of few platforms using airline-grade aeronautical data
“We are one of the only companies that really use what we call aero, aeronautical data quality compliant charts, which means that drone pilots that use either neck use exactly the same information than airline pilots use.”
Tom VerbruggenNov 30, 2019▶ 9:121589 How This Pilot Using Freemium To Get First 300 Drone Software Customers
AssertionNot checkable as stated
Verbruggen: Idronect leads Belgium market, charging 20 euros per month
“We are market leader in Belgium, and there our customers pay 20, 20 euros, so let's say 24 dollars a month.”
Tom VerbruggenNov 30, 2019▶ 2:401589 How This Pilot Using Freemium To Get First 300 Drone Software Customers
AssertionNot checkable as stated
Verbruggen: Idronect has 1,500 users, all based in Belgium
“Well, at the moment, we are at 1500 users. They are all in, in Belgium.”
Tom VerbruggenNov 30, 2019▶ 4:271589 How This Pilot Using Freemium To Get First 300 Drone Software Customers
AssertionNot checkable as stated
Idronect generates roughly $7,000 in monthly recurring revenue
“Yeah, something like that, yeah.”
Tom VerbruggenNov 30, 2019▶ 6:141589 How This Pilot Using Freemium To Get First 300 Drone Software Customers
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