James McDonough, founder of Fatfinger, discusses how his SaaS company scales accounts without dedicated outbound sales representatives.
0:00 / 0:13exact quote · 13.8s
720p mp4 · rendered on demand · StarZero watermark
“We only do digital marketing. So really the only time we get in flipping the enterprise side we don't have any, I guess it's not like the SDR.”
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More from James McDonough
Disclosure
Fatfinger sells bottom-up to frontline workers, skipping the CIO
“Instead of selling to the CIO or the executive, we sell from the bottoms up and allow them to bubble up the usage and the, I guess the initiation of change.”
James McDonoughJan 21, 2019▶ 6:531276 Workers on Oil Rigs Build Apps Using His Tool
AssertionSupported
Fatfinger competitor iAuditor has raised nearly $100 million
“We have some competitors that have raised, you know, a hundred million dollars.
[819] Nathan Latka: Name one.
[821] James McDonough: like iAuditor's almost there, and yeah, and there's, yeah, a number of ones that have raised big venture dollars”
James McDonoughJan 21, 2019▶ 13:361276 Workers on Oil Rigs Build Apps Using His Tool
AssertionNot checkable as stated
Fatfinger acquires enterprise customer logos for approximately $1,000
“And then you can acquire you know, an enterprise logo for around a thousand.”
James McDonoughJan 21, 2019▶ 21:021276 Workers on Oil Rigs Build Apps Using His Tool
AssertionNot publicly verifiable
Fatfinger counts Exxon and Fortune 100 companies as customers
“We have from Exxon to other you know, Fortune, 100 companies using the platform”
James McDonoughJan 21, 2019▶ 7:121276 Workers on Oil Rigs Build Apps Using His Tool
Insight
Fatfinger's bottom-up adoption expands from 10-person teams to full sites
“Well, it starts in the kind of the 10, cause it starts in a kind of department or team just naturally. And then that kind of site has in the, you know, in the tens or 50 or et cetera. And then maybe that site has a hundred or whatever. And then that's where we…”
James McDonoughJan 21, 2019▶ 16:171276 Workers on Oil Rigs Build Apps Using His Tool
AssertionNot checkable as stated
Fatfinger acquires trial users for just over $20 via digital marketing
“Doing our different testing from online marketing, we can acquire a trial for about just over 20 bucks.”
James McDonoughJan 21, 2019▶ 20:521276 Workers on Oil Rigs Build Apps Using His Tool
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